Author Archives: stuartperkins

There are epic webcasts and there are failed webcasts. These things happen even to the savviest production crew behind a presentation. Let’s not forget that it’s not always ‘a walk at the park’ to produce epically flawless webinars. It takes time, money and energy for every webcast presentation to work as planned. But some things can go wrong that are beyond the production team’s control. From the audience’s point…

A well-planned webcast must be able to generate leads through proper audience engagement since this is the necessary step towards nurturing your audience. Your primary aim is to increase audience engagement by focusing on audience interactions, first and foremost. These are the tools or elements used in webcasting platforms in order to get the audience’s participation during and/or after the presentation. This is part of the nurturing process that…

The availability of webcasting on different devices allows business owners to reach and interact with their prospective customers, while also improving the way they do business on a person-to-person level. Webcasting offers so many benefits to both you and your customers. Taking into consideration the easy access to the internet, a desktop computer, and other handy mobile gadgets, you will always have a way of reaching far and wide…

Many companies and business owners choose webinars as part of their strategy for lead generation, marketing, sales, and customer education. In order to understand it, it’s best to take a look at the many benefits of this platform. Short lead time You don’t need months to plan and complete a webinar presentation. Usually, it only takes four to six weeks to have an up and running webinar and it…

Webinar audiences deserve the best experience when it comes to the interface or console you provide them. Taking note of the finicky nature of many online audiences, it only takes a few hassling errors to turn them off and cause them to leave the webcast. Even if you have an awesome webinar to offer, some of your target audiences will look for reasons NOT to proceed just because of…

Webinar enhancements are crucial not only for your audience but for you and your team as well. Whoever is managing the presentation for your company, it is essential to have the necessary updates that will make your webinars more user-friendly. Although it is not an easy process, enhancement projects from the backend can result in better usability and experience for both audience and presentation manager. This is also a…

Webinars are among the best marketing tools of today. Many companies are already using this powerful platform in lead generation and qualification. However, there’s a lot of competition since more and more companies use it on a regular basis. By capturing and retaining the attention of your targeted audience, you lower the risk of losing them to your competition. In order to keep your audience glued to your webinar,…